Springfield Marine Company

Worked as a Graphic Design Specialist for Springfield Marine Company who is the leading provider of marine seating, seating and table hardware, and boating ladders since 1952.

 

Projects Completed

 

This was my first project, and I designed a 3 3/4″ wide by 2 1/2″ high advertisement for a magazine. This design made it easier for the business to see what could be done with the wave brand element.

 

Social Media – SMC

 

May 23rd was World Boating Day
In order to raise awareness and celebrate World Boating Day on May 23, SMC wanted to post on social media. I tried a new text idea with this image and I found an image from an OEM we sold to, and it turned out to be the final post option.

 

Christmas Social Media Post and E-Blast

 

WordPress Experience

Designed a concise design for products with identical designs or photos, with the primary difference being the finish or height. Together with the web designer, I implemented a plan for page consolidation. Customers were able to find the goods they were seeking on the website with less clicks because to this design.

When people were on the Regatta Pedestal landing page, they saw the two variations screens above. There are numerous clicks to view the product and see the various perspectives and learn more about it, but the updated version below makes everything clear and allows users to click on the SKU# to access that particular product page.

Video Experience:

Springfield Marine in the 90s video

Guess the sound (series on social)

Tutorial for customer

 

Shark Seating

Developed a 1/4-page advertisement for Workboat Magazine to promote Shark Seating, a partner company of Springfield Marine Company.

  Final Version

 

Designed and produced compact 4.25″ x 6″ brochures specifically for trade show distribution. These brochures promoted efficient handouts and provided a concise overview of the featured products displayed at the booth.

       

 

Social Media – Shark

Springfield Marine Company and Shark Seating Print Ad

1/2 page ad design for IBI (International Boat Industry) Magazine for Springfield Marine Company along with Shark Seating.